“What are the Secrets to Internet Marketing?”
If you want consumers to find—and buy—your products and services, you must establish a presence on the Internet.
Today’s consumers look for the path of least resistance when they shop. As a result, many are abandoning thumbing through the bulky, sometimes hard-to-navigate Yellow Pages directory to find a business.
Chances are, if you’ve been advertising in the Yellow Pages, you’re probably not receiving as many calls as you did last year.
Expect this trend to continue...
Instead of the telephone book, consumers are now turning to Internet search engines to find products and services. The process is simpler. And faster. Typing in a keyword and clicking a mouse requires no heavy lifting!
But because of so many choices, it’s important your website rank as high as possible in those all-important search engines. And this starts with a pretty face…
“Design and Placement
Represent the Keys To Online Sales Power.”
Call (614) 891-2665
ask for Randy
Hi, I am Randy Kauffman.
A visually compelling website is crucial today.
If you want consumers to find—and buy—your products and services, you must make a good first impression. Make no mistake about it, first impressions count.
Research shows that it takes a potential customer less than 20 seconds to evaluate the credibility of a website, based on its design appeal. And this ultimately influences buying decisions.
So not only must you lure potential customers to your website, these visitors must be hooked enough to stay and explore and, ultimately, to buy. Attracting attention isn’t enough.
“Over a Billion People
Are Using the Internet Marketplace.”
Keep in mind, everything about the Internet is visual…a visual information center…and a visual shopping mall.
While the emphasis and yardstick of an effective website used to revolve around the technical and usability issues, studies now prove that good visual presentation is vital to success.
A survey of 2600 Internet users, according to WebWatch, revealed nearly 47% of users evaluated a website based on it’s visual appearance; only just over 14% evaluated a site on reputation.
If your website is not visually compelling, you stand no chance of converting first-time visitors into buyers.
Act Now! Let us know what you would like to accomplish.
Super Cool Sites, Inc. • 916 Eastwind Dr. Westerville, Ohio 43081 • (614) 891-2665
